Social Responsibility 2018-02-15T10:15:28+00:00

Masterton’s Continued Corporate Social Investment


Animal Welfare Society

Mastertons Coffee and Tea Specialists donates 100% of profits from the sales of hessian bags to Animal Welfare Society. Our hessian bags, which arrive at our roastery carrying raw coffee beans is sold to the public. We accumulate sales over a specific time so that a significant donation can be given at a time.

The Animal Welfare Society Port Elizabeth, AWS PE, is an open shelter and the only animal shelter in Port Elizabeth which offers a safe place for all kinds of unwanted, lost or abandoned animals. At their premises in Victoria Drive, Walmer, they have the following facilities:  they run catteries and kennels for stray and surrendered pets and have availability for livestock such as donkeys, horses, cattle, goats, etc. They accept all animals brought in, and run a 24-hour service to deal with the many cases of cruelty and neglect which are reported. They also provide a much-needed facility in terms of an animal crematorium which is a direct benefit to the Nelson Mandela Bay Municipality in terms of reducing landfill costs. Currently our entire staff complement is just over 30 staff members, which includes full-time inspectors and a veterinarian and we are privileged to enjoy the help of many volunteers.


More information on donation handovers:

Chipembere Rhino Foundation

In 2013, Mastertons Coffee and Tea Specialists introduced the Chipembere Blend. This blend of medium and dark roast All African Arabica Coffees is “roasted for a cause” and for every purchase R5.00 is donated by Mastertons Coffee to Rhino conservation through the Chipembere Rhino Foundation.

Chipembere Rhino Foundation is an NGO run by trustees with extensive Rhino experience and assisted by a group of committed volunteers. CRF specialises in sourcing, testing and funding technology for effective monitoring of Rhino; funding K9 handlers and their tracking and apprehension dogs; providing anti-poaching teams with vital equipment; funding equipment needed to translocate Rhino across Southern Africa and collaborating with other likeminded NGO’s and companies.

For 50 million years, rhinos have been roaming the earth. These iconic and charismatic animals are an irreplaceable part of our spectacular African natural heritage. Sadly, rhinos are being poached to the point of extinction. The mere 2,400 African Black rhino left are already classified as critically endangered, while the remaining 18,900 African White rhino are classified as near-threatened. Poaching levels have reached crisis point: between 2008 and 2015, 5,048 rhinos were slaughtered, with another 1054 rhino butchered in 2016.


Our Roasted for a cause coffee:

Lake Farm Centre

Mastertons Coffee and Tea Specialists helps the Centre with their coffee and tea requirements for their Coffee and Craft Shop. All proceeds made from sales in the shop goes towards the centre.

Lake Farm is home to 90 intellectually disabled adults who live in 7 hostels. Most of the residents work in 10 different work groups or workshops and contribute to the upkeep and running of the centre.

The village started in 1959, opened in 1960 and celebrated their 50th anniversary in 2010.

Set in the rural Kragga Kamma area, 15 km from Port Elizabeth , Lake Farm Centre offers a tranquil and picturesque environment that provides a permanent home for 90 mentally challenged adults. Living and working together in harmonious co-operation, where the more able help the weak, every resident is a valued member of the group, enriching our community with their capacity for tolerance, support and love. Our Residents range in age from the early twenties to over sixty, and several who are now in their fifties have been part of this extended family since their early childhood. While some still have families, who are able to contribute financially to their support, a growing number are orphaned and so become entirely dependent on the Centre and on Government subsidies.

Farm Centre is a registered non-profit organisation and public benefit organisation.


WE CAN- Sinako

Sinako- We Can is a special needs centre that Mastertons Coffee and Tea Specialists holds very dear to its heart. We offer our time and hands whenever we can to the centre.

Sinako- We Can is a special needs catering for children and adults with various disabilities.   They are a registered NPO and serve the areas in and around the Nelson Mandela Metropolitan as well as the Eastern Cape.

The centre was officially opened on the 13th January 2013 at 383 Cape Road, Cotswold, but due to their growth, had to relocate to 38 Mc Adams Street, Newton Park.

Currently they have 170 children with various disabilities such as AUTISM, Cerebral Palsy, Dyslexia, Down syndrome and Other Developmental delays.  We also have 15 children ages 9 – 15, in a life skills class in our care.

Sinako- We Can offer hostel facilities to 35 children and adults.   Four of our children do not have parents and are foster cared for by Sinako- We Can. This centre does not receive any funding from Government, Public or the private sector.

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